Four ways journalism can make money – Mohamed Nanabhay

Mohamed Nanabhay, Deputy CEO, Media Development Investment Fund (South Africa) Nanabhay talks about the four ways that journalism organizations can make money: selling to audiences through subscriptions or membership; selling advertising; offering unique services such as data, events, and training; and donor funds. “The most important thing you can do,” Nanabhay says, “is to have clarity around your revenue – really knowing what you are selling and how you are going to bring that money in.”